Innovation & Creativity Management

The marketplace for innovative ideas

For most companies, innovation is the source of sustainable competitive advantage. It depends on the individual and collective expertise of employees. In the New Economy, it is more important for an organization to be cross-functionally excellent, rather than functionally excellent. Thus, all employees can interact among themselves, within innovation teams or with the company knowledge database, in order to be creative and offer better products, technologies and services.

In order to achieve this goal, the company must ensure the framework for this continuous interaction, learning and sharing environment. Capturing, formalizing, sharing, securing and reusing information from previous innovations and value-creation processes is an important step to business excellence.

A new Innovation & Creativity Management approach through SPID™

  • The only value creator is the individual. The activity of an individual simultaneously creates a product as well as a competency value, a know-how value or a partnership value.
  • For complex activities, like innovation, it is very difficult to identify and measure the contributions of all entities involved. SPID™ multi-values management engine allows for the identification, measurement and integration of the tangible with the intangible values, in order to manage and measure their contributions to the overall corporate value creation process.

The strategic actions axis of SPID™ for Innovation & Creativity Management

  • Identifies the company's value centres and specifyies what type of production they are contributing to internal, sold or external production. A Value Centre is, in our methodology, a virtual group of activities where values are consolidated and developed, with a significant impact on corporate business processes and business results
  • Organizes these value centres in value-flow balances.
  • Defines a prototype of a working system dedicated to improve the internal production of the company's competitive advantage.
  • Know-how developed during the innovation process is captured and formalized as vital support for the competency development process.
  • Tracks and measures contributions inside the collaborative space.
  • Identifies the contribution made through the innovation value centres, to achieving the organization's strategy, consolidated in a ”multi-value balanced scorecard”.